"Site 6 Events' creative talents and event management skills ensured that not only did we leave a lasting impression but created a new set of expectations for our industry. The most incredible value they added was their creativity to design sponsorship opportunities on the fly that showcased our partners' branding and fulfilled their objectives as well. The onsite event management, technical and talent teams that they assembled were best in class and the level of attention to detail made everything so memorable and really took the worry off our volunteer planning committee." Christine Maligec - President NARIMS & Nicole Cebuliak - Secretary NARIMS
RIMSFest – The Night. Transformed.
Client: RIMS Canada
Number of Guests: 1000
THE EVENT EXPERIENCE
RIMSFest was the high-energy opening party to kick off Canada’s 2019 Risk & Insurance Management Society Conference on September 8th at the Edmonton Convention Centre. As the preeminent organization dedicated to promoting the profession of risk management, RIMS is a global not-for-profit organization representing more than 3,500 industrial, service, nonprofit, charitable and government entities throughout the world with a network of over 10,000 members. It is the second largest annual risk management conference in the world and delivers a diverse range of educational sessions facilitated by risk management innovators, disrupters and practitioners.
Our team was selected by NARIMS (RIMS Northern Alberta Chapter) to work with the volunteer board to produce the 2019 evening welcome reception for the conference. We were tasked with consulting on venue options and subsequently plan, design and manage the production of the event to create a dynamic and unforgettable guest experience with maximum impact while demonstrating RIMS core values.
Inspired by the conference theme TRANSFORM and Edmonton’s reputation for being Canada’s Festival City, we created RIMSFest 2019 – The Night. Transformed. This lavish and interactive icebreaker brought together nearly 1000 risk management professionals from Canada and abroad for a chance to network, celebrate, connect and become inspired to transform. The event experience featured 2 major themes:
- TRANSFORM – The need to keep pace with rapidly evolving communication platforms and information technologies requires industry professionals to always be prepared for change. The theme of transformative change was captured at the event by blending traditional arts with the latest in digital entertainment and design to disrupt expectations and stimulate new perspectives.
- FESTIVAL CITY – Showcasing Edmonton as a vibrant northern urban centre and one of Canada’s sunniest cities, guests could experience the city’s energy in summer-time and how snowfall transforms the city in winter-time. No matter the season, Edmonton is made for exploring.
The combination of interactive installations, themed culinary experiences, over 20 remarkable entertainers, numerous sponsored brand activations and a custom produced 10-minute high-energy performance called RIMSMoment resulted in an explosive and immersive event experience combining traditional arts with advanced technology elements. Implementing planning efficiencies and applying a strategy of selling customized sponsorship opportunities resulted in a collaborative approach with partners. The success of the event was a result of solid pre-planning, teamwork with the NARIMS committee, bringing creative ideas to disrupt previous expectations and immersing guests in RIMSFest by including a multitude of elements in entertainment, food, beverage, visuals and activations made possible through partnership with numerous sponsors.
SITE 6 EVENTS Event Management & Production Design I Edmonton, Calgary, Canada
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